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University of Minnesota

Kathryn A. Martin Library

The Bulldog’s Tail: Earning its pedigree since 1933

A history of the University of Minnesota Duluth mascot

A Brief Bulldog Timeline

1929: The DSTC basketball team wears new green and gold jerseys in the school’s first intercollegiate athletic competition.

1933: The new Bulldogs nickname is introduced after football players see a resemblance to a bulldog in their teammate, Jack O’Hehir. 

1959: A costumed mascot makes its first appearance at a basketball game against Concordia College.

1962: UMD acquires an American bulldog named Vicky as a mascot for sporting events and Homecoming.

1970: The first version of the bulldog head logo appears on hockey jerseys and other printed materials.

1984: The Maroon Loon, the bulldog’s counterpart at hockey games for 27 years, hits the ice.

1997: The mascot is renamed from Killer to Champ to create a more child-friendly image.

1998: An updated bulldog logo is created by Jesse Bodell.

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Phone: (218) 726-8526

Location: Kathryn A. Martin Library
Library Annex 202 (see map)