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Finding Books |
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UMD Catalog (Advanced)
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WorldCat
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Google Book Search |
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All-University Catalog Book Search |
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Business Insights: Essentials
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Business Source Premier Full text of over 3,400 business periodicals. This is our largest business database. It provides our best access to scholarly journals. It also has special reports, including "SWOT" analysis. Note the green "company profiles" tab, which will allow you to access over 5,000 MarketLine Company Profiles. |
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Google Scholar Use it to find industry information, trends, case studies, and examples of problems and solutions. |
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NewsStand
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Wall Street Journal (Eastern Edition) |
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Westlaw News contains more than 4,900 News and business information publications. This is a Key Source of news and trade publication information.
Use it to find industry information, products, trends, case studies, and examples of problems and solutions. |
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Duluth News Tribune Covers 11/1995 - present. |
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MasterFile Premier |
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BizMiner -Industry Financial Profiles BizMiner Video Tutorials
http://www.youtube.com/watch? |
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Mergent Online |
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MorningStar Provides independent investment analysis of 1500 stocks and 2000 mutual funds. Includes current analyst reports for both particular companies and funds with an eye to what is happening in the industry. This is a highly regarded and unique source of financial information. |
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NetAdvantage Contains large Industry Surveys (and overviews of markets) for leading companies in 52 industries. Search by company or industry. Standard & Poor’s stock analysis is available for public companies. |
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Value Line |
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Business Analyst OnlineThis is a VERY Key Source. |
Business Analyst Online (BAO) Utilizing extensive demographic, consumer spending, and business data, BAO provides detailed information and insights about consumers, their lifestyles and buying behavior, and businesses in your market area. With BAO, you can:
To start using this database, I recommend viewing this short video:
FAQ's are here:
If you create an account properly, reports are generated at no charge...if you see a request for payment, you did not created your account properly.
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Passport Database from Euromonitor (formerly GMID) An integrated on-line information system providing key business intelligence on countries, companies, markets, and consumers. The PassportGMID contains over a million demographic, economic, and marketing statistics for 205 countries worldwide. The database also contains 6-year historic market size data for more than 330 consumer products in 52 countries, plus 5-year forecasts. To access thousands of international company profiles in the Passport GMID, click on "Browse Reports," and then click on "Company Profiles." |
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Mintel Reports |
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Reference USA ReferenceUSA FAQ and Tutorials How to Use ReferenceUSA
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SBRnet (Sports Business Research Network) SBRnet (Sports Business Research Network) provides resources related to the business of sports including industry-developed market research, government statistics, facility reports and news, international market publications, customized research, and directories. |
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Ulrich's Periodicals Directory Ulrichsweb, formerly known as Ulrichs Periodical Directory, now contains nearly a quarter-million serial records, including: academic and scholarly publications, consumer magazines, electronic publications, monographic series, newsletters, newspapers, trade publications, 'zines, and many other types of serial publications. Contact information and advertising rates are also provided. This source can help in building a print ad campaign. |
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Experian Simmons OneView Database Marketing students and faculty in LSBE now have access to the Experian Simmons OneView Database. You can learn more about this useful and important database here: This database cannot be accessed through our library nor through our Business Research Launch Pad. To access this database, consult a LSBE Marketing faculty member.
This is a Very Key Source.
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Oxford English Dictionary Online Considered to be the authority on the evolution of the English language. It is a guide to the meaning, history, and pronunciation of over 500,000 words, both present and past. |
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Wikipedia This is a good place to get an overview of business related definitions, topics or issues. The Wikipedia can help you to find and understand the “keywords” you will need to search our library’s many databases . You may not want to cite the Wikipedia as a source, but it may lead you to sources you can cite. Learn how to make the best use of this wonderful resource. |
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Google The first place to go to search the web. |
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Bing Another major unique search engines |
Small Business Marketing Fundamentals
An instructive video from Lynda.com
Business Reference FAQ's
This webpage points to sources to answer dozens of common business research questions.
Industry Overviews (Reports)
This webpage reviews where industry overviews can be found in our Library's electronic resources.
NAICS Classification and NAICS Search
Social Media Marketing
This webpage has links to sites and books that can help you to develop your Social Media Marketing campaign. This is a Key Source.
Guerrilla Marketing
This webpage has a comprehensive list of Guerrilla Marketing books available in our UMD Library. They can provide you with many creative ideas for your marketing plans. This is a Key Source for local inexpensive marketing campaigns.
Questionnaires, Surveys, and Focus Groups
Students may want to consider doing primary research on a given business topic. Primary research allows you to discover and create current information on a specific or localized topic. We have many books in our Library that can help you better understand how to do this work. This could be a Key Source.
New Strategist Publications
Lists and describes our comprehensive collection of New Strategist Publications available in our UMD Library. These books provide valuable statistics and psychographics for consumers in the United States by age, sex, and ethnic group. This is a Key Source.
Marketing Books
This webpage lists hundreds of recent books available in our UMD Library on 28 marketing topics. This is a Key Source for creative ideas.
Presentation Skills
If you are giving classroom presentations, this webpage will help you find books and sources to make them the best possible. This is a Key Source.
Citing Your Sources
If you are writing a Marketing Plans Report, you will need to cite your sources. This webpage provides examples in APA Style. This is a Key Source. It is vital to document and list your research efforts.
